GRIFFIN FARLEY’S BEAUTIFUL MINDS

Griffin Farley’s Beautiful Minds is a long running strategy bootcamp for students and recents grads trying to break into strategy. We teach participants the ins and outs of creative advertising strategy and then challenge them to compete in a pitch. Each year we task them with helping clients with an incredible social mission who need our help to address a communications challenge.

After participating in 2016, I have since helped organize and run the program filling multiple roles from crafting the client’s pitch brief, mentoring teams, and giving talks on strategy. This program has been one of the greatest joys of my career.

Organizations that we have helped:

  • Be My Eyes: an app to donate your sight to the blind

  • SurvivorNet: a compassionate, informational resource for those affected by cancer

  • The Get In Touch Foundation: a breast self exam app

  • Good Call NYC: a hotline to help those arrested to fairly navigate the justice system

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